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RSSHappy Meal Toys to Feature Rollerchairball Legends
McDonald’s announced this morning its plans to offer figurines of Rollerchairball legends in each Happy Meal.
“We figured it was time,” said Lisa Moore-Mayo, head of marketing for McDonald’s. “All the kids these days have traded in their video games for chairs, and they just roll around the streets and sidewalks saying, ‘Check out this sweet move–I’m Brandon Lock,’ or ‘Watch me get around this oncoming pedestrian like Kyle Stout.’ Rollerchairball is in the cultural bloodstream.”
Brandon Lock, head of Block International, is thrilled at the idea. “I always knew McDonald’s would get on board. They’re smart people. I wouldn’t be eating a Big Mac a day if I didn’t think so.”
When asked what action-poses each figurine would be in, Mr. Lock replied, “It depends on the individual’s strengths. We’re still working on the exact poses. Whatever happens, we know that we will always look good, otherwise we’re taking our business to White Castle.”
August 29th, 2007 at 6:18 pm
Always liked eating at McDonald’s. Now I can start a collection of the legends… not that I don’t play a game of Rollerchair Ball with them every Tuesday, but…
August 29th, 2007 at 7:53 pm
wow! im excited!!!! im going to be waking up super early and be the first one in line!!!…i hope i get the lone ranger!!!!
August 29th, 2007 at 11:20 pm
“im going to be waking up super early”
Wake up super early a whole week in advance. These are going to be popular!
September 2nd, 2007 at 3:35 pm
Oh, I’ve been standing in line for over a month to get these! The line is 100 miles down the block people have been camping out in tents and random fights keep breaking out over whos going to get what and how many, what they dont know is that i plan on taking all of them.